A done for you growth partnership for Spine & Health Co. New patients arriving on autopilot, while you stay where you do your best work: in the room, with the patient.
You said it best on our call: "I just want to do my work and have those things in the background operating by a professional." That is exactly what this is.
This is not a problem of interest. People want what you do. The leak is everything that happens after they raise their hand.
On our calls you described the pattern clearly. The ads brought people in, but the follow up never happened, because following up is not your job and there was no machine doing it for you.
Right now there are three quiet leaks costing you new patients every week:
And the one leak you already felt the most: leads filling out the form, then vanishing at the booking page because it showed them every price and every service before they could book the free assessment.
That booking leak is closed. Your funnel now sends people straight to a clean, single purpose booking link for the free assessment only. No pricing wall, no decision paralysis. This was part of the build we have already completed.
Before a single dollar of ongoing management, the entire backbone is built and running on your account. This is the part nobody else does up front.
A four stage board (New Lead, Form Submitted, Call Booked, First Visit) so every lead has a visible place and nothing slips through.
Your Meta lead forms and website form now feed cleanly into the CRM, with every answer captured in the right field. The old broken mapping is gone.
A piece of software runs every 30 minutes in the background. When someone books or attends in Cliniko, it automatically moves them along the pipeline and stamps the date. No manual data entry, ever.
The moment a lead comes in, you get an email. You always know, in real time, when someone has raised their hand.
So the question is no longer "can they build it?"
It is simply: do we turn it on?
Two changes turn a trickle of cold leads into booked first visits. An offer with almost no friction, and follow up that never sleeps.
A free strategy call sounds generous, but it quietly costs you the most valuable thing you have: your time. At your rate, every no show is real money gone. So instead of giving away your hours, we lead with a small paid commitment that filters out the tyre kickers and gets people through the door.
Every new patient travels the same clean path, and the system carries them at each step:
A simple, honest video of you talking about the pain they actually have. The format that worked for you before.
One quick form, then straight to the clean booking link. No pricing wall.
If they book, they get reminders. If they go quiet, the nurture sequence keeps gently bringing them back. This is the piece that was missing.
From there it is what you are already great at: a great first visit, and the start of a care plan.
Here is the simple math on your own numbers. This is illustrative, not a promise, but it shows why this works even modestly.
If just 3 of those 5 first visits become care patients at around $690, that is roughly $2,000 in patient value from month one alone, before a single program sale and before we touch your 1,800 existing contacts. The system is built to compound from there.
This is the line you drew on our call, and we are holding it exactly. You do not log into the ads manager. You do not write copy. You do not chase leads. Your only job is the one that pays you: seeing patients.
Last time, the ads ran inside the agency's own account. When you parted ways, the data, the pixel and the audience all left with them. That never happens here. Everything runs inside your own Meta account. If we ever stop working together, you keep all of it. The pixel keeps learning, the audience stays yours, the history stays intact.
You do not have to take my word for any of this. We prove it first, with our own time on the line.
For the first 30 days, Kaizen builds and runs a full campaign at no management cost. You only cover the ad spend, which goes straight to Meta in your own account. At the end of the month, you look at the results and make a clear, informed decision.
"I would rather you get five new initial appointments and three or four of them come back, than a flood of leads that go nowhere. If it does not work, that is on me, not on you."
There is the fee you pay us to run everything, and there is the ad spend that goes to Meta. They are separate, and the ad spend is always yours, in your account.
You are never billed for management during the trial month. The $200 per week only begins if, after seeing the results, you choose to continue. There is no lock in contract. Month to month, always.
No mystery, no black box. Here is the plan on our side, the short list on yours, and the timeline for the trial month.
Almost nothing. From the system we have already built together, the access, your website and your creative are all in hand. There is genuinely just one thing left.
Access to your Meta ad account. Your website. Creative to launch with. All done, nothing to chase.
Confirm the $80 assessment and exactly what is included, so the ads say the right thing. Reply with a yes, and we are off.
Offer locked, forms and landing page live, tracking installed, creative and copy finished, campaign built. Nothing required from you but your sign off on the offer.
Ads launch in your account. The first leads start arriving. The automatic follow up is working from minute one. You get a lead alert each time someone raises their hand.
We split test creatives and audiences, drive the cost per assessment down, and the first booked patients start arriving at the clinic.
We sit down with the real numbers. New assessments, bookings, cost per patient. You decide whether to continue at $200 per week. Simple as that.
We work with a small number of service businesses, and we treat your account like it is our own. Three things make this different from last time:
Person before problem. We started by listening to what you actually wanted, which was to stay in the room and let the marketing run itself. Everything here is built around that, not around selling you the biggest package.
Performance, not just pretty posts. This is not social media management. It is a measured system designed to put booked patients in your diary, tracked end to end so we always know what is working.
Your data stays yours. Everything lives in your accounts. You are never held hostage by an agency holding your audience. That is a promise, not a perk.
There is genuinely nothing to lose here. We have built the engine, we run the first month for free, and the ads run in your own account where the data stays with you forever.
When you are ready, just reply and say go. We will send the short access checklist and have your campaign live within the week.